Kooth is a digital mental health platform for youth. The brief was to create three animations with the objective of helping younger people understand their own emotions and mental health. Each animation talks about a different topic related to mental health, such as managing anxiety and stress.Problem: Translate difficult mental health topics into delightful, engaging animations for a younger audience.
Solution: I created a cute, charming mascot to help teens tackle uncomfortable feelings, like anxiety. We used light humor to approach these tougher topics as a way to build optimisim and empowerment in our audience.
Animation Lead: Brian Lee Head of Content at Kooth: Jennifer Eberhardy CD: Brenna Rae Eckerson Production: Brenna Rae Eckerson
Role: Art Direction, Illustration, Storyboarding
2023