Headspace Breathers

A 7-episode series in partnership with Youtube Kids, ft. Sam Snowden, a kids & family mindfulness expert. This series offers children and caregivers tools to help balance difficult emotions, stress, managing screen time, and dealing with loss. 

The challenge was to create a visual identity that communicated the Headspace brand through the eyes of children. We asked ourselves, “How would a kid draw these shapes?” and landed on this playful paper cut style. We built out each episode making sure the narratives catered to each age group, as they were intended for both caregivers and their kids, ages 4-6 and 7-12.


Role: AD + Storyboarding + Illustration

CD: Karina Korol / David Hsia / Tyler Hoehne
Animation Lead: Brian Lee
Animation: Janet Lee / Erich Reimers / Delaney Trione




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