Youtube Kids x Headspace
A 7-episode series in partnership with Youtube Kids, featuring Sam Snowden, a kids and family mindfulness expert. This series offers children and caregivers tools to help balance difficult emotions, stress, managing screen time, and dealing with loss. These are intended to be watched by both caregivers and their kids, ages 4-6 and 7-12.
The challenge was to create a visual identity that felt like the core Headspace brand, but distinct for our Kids content.
You can watch them here :-)
Creative Direction Karina Korol
Illustration & Art Direction Yours truly :-)
Animation Lead Brian Lee
Animation Janet Lee / Erich Reimers / Delaney Trione
© 2021 KAREN HONG. ALL RIGHTS RESERVED / LOS ANGELES CALIFORNIA